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Using the WordPress Block Builder
So, you upgraded to WordPress 5.0 one day, logged in to write a blog post and....PANIC! Everything had changed! Yes, the Gutenberg Block Editor (as it was called when it launched) is well and truly here to stay and it's something to welcome to with open arms. You...
Are You Setting Up Your Portfolio To Sell?
Let’s talk about how a website visitor becomes a buyer. It doesn’t happen by accident. The path to purchase is paved with small nudges that move people into your world, from recommendations to Instagram stories or even great SEO. It’s easy to focus too hard on getting...
5 Gifts You Can Give Your Business
It's not easy being a business owner when your business is.....you. There's no employee of the month scheme, no team building events or motivational awards ceremonies. The reality of being your own boss is that we usually put ourselves last in order to focus on...
Secrets of a High Converting Sales Page
I’m actually typing this on a plane on the way to Spain. And at the risk of inviting the smallest violin in the world to play for me, I’m absolutely shattered. This is because we have pets, and pets need house-sitters. As I started to prep the house over...
How To Create A Simple Automated Lead Magnet Delivery
Hey! This is ‘future you’ calling with some tough love. Future-you is ready to launch a course, or a new product which might be the next big thing, but future-you has also just discovered that you haven't built yourself an email list. You've been meaning to get around...
How To Create Your Client Sales Journey
Flying somewhere recently, I realised I'd forgotten my laptop charger. Again. Forget about avocado toast and expensive coffees, I could probably put a deposit on a new house just with the amount of money I've spent on eye-wateringly expensive tech purchases at...
How To Give Your Website A Professional Look & Feel
In this post, I’m going to focus on some killer pro website tips to help you take your website from amateurish to amazing. DOES YOUR WEBSITE HAVE A CLEAR NARRATIVE? You know what it’s like. You’re casually browsing the internet, looking for information or inspiration...
How To Communicate Your Unique Selling Point
My little brother lives in Los Angeles, so I'm lucky enough to visit once a year, and when I'm there, I like to check up on one of my marketing heroes. Let me introduce you to Dr Kenneth K Lee, aka the genius behind Total Sleep Dentistry. I've never met the man, no...
How To Keep Marketing When You Are Busy
It's not just busy season right now for a lot of you, it's crazy season (hang in there wedding photographers!), with some of you cramming 2 years of postponed business into one short summer season. Others are super busy with bookings now that business confidence is...
How To Launch Anything
Let’s start with a tale of two budding entrepreneurs - yes, my kids, who I am willing to publicly humiliate for the sake of making a point. A few years ago, they got seriously into cute Japanese stationery and decided to launch their very own monthly...
How To Migrate & Launch Your Website Safely
Do you know what's inside a golf ball? Nine-year-old me was determined to find out. I roped in my best friend and together we raided my Dad's stash of golf balls. We loaded them up into a vice on the garage workbench and started cutting them open...
How To Adapt Any WordPress Theme
There is a little corner of the internet dedicated to showcasing outstanding Pinterest fails, usually food related. These are the kind of terrible outcomes that aren’t making it onto anyone’s perfect Instagram feed. Luckily, perfect strangers are happy to...
Got the website blues?
You KNOW exactly how you want your website to look, but you’re worried about wasting money on a template … and still ending up with a website that’s got ‘DIY’ written all over it.
There are tricks professional designers use on every project and I can’t wait to share them with you. You deserve better than an ‘average’ website.